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Sales Selling

Sales selling study often leads people to spend too much time worrying about polish and persuasion. The best place to put the most energy is in outreach that will find you new, currently interested buyers. . . . → Read More: Sales Selling

Selling Skills

What makes an individual a great salesperson? There are many answers to this question and having superior selling skills surely is one of them. . . . → Read More: Selling Skills

Cold Calling

Cold calling. I have made well over a half million “cold” calls in my career. That makes me highly qualified to talk about the subject and – who could have made so many calls if it weren’t working? . . . → Read More: Cold Calling

Sales Techniques

My current list of prospects is so well qualified (after years of disciplined outreach and data collection), nothing else even comes close in terms of impacting our overall sales success. . . . → Read More: Sales Techniques

Prospecting Sales Leads – Best Day Ever!

I had an amazing day this week – thought you might want to hear about it. I have been prospecting sales leads for over 20 years – and that is the best single day record of my career.
. . . → Read More: Prospecting Sales Leads – Best Day Ever!

Surveys and Email Marketing

This is one way a survey can not only help you preserve current sales, but also help you to make new sales. Again, because Constant Contact lets me know who is responding, we can get back to this customer with more information about the product or service in question. . . . → Read More: Surveys and Email Marketing

Prospecting List Sources

The question of where to find an initial list of new prospect names is an important part of prospecting. A major consideration in compiling a list is the question of where you intend to market. Do you need a local list that is based on the geographic region your business operates in? Or, do you need a list that encompasses a wider range of territory? You must first try to define the geographic parameters of your market in order to begin compiling a targeted list. . . . → Read More: Prospecting List Sources

Color Printing for One Pagers

I have found a source for color printing that I think you should also know about. It is a company located in Livingston, Montana (USA) called PrintingForLess.com. This company uses a four color process lithography to create high quality color printing. . . . → Read More: Color Printing for One Pagers

Consulting Services

I am continuing to develop more ways to serve small businesses through my writing and my website offerings. . . . → Read More: Consulting Services

Formulating a Buyer Description and Creating a Prospect List

It’s notable from the very first step that this approach is not “relationship based.” The prospect list created as a result of this process is a top-down catalog of your market as a whole (or, a segment of it). . . . → Read More: Formulating a Buyer Description and Creating a Prospect List